The ShelfLife Library
Book Marketing Library
Free podcast episodes, articles and in-depth guides on book marketing, Amazon Ads and growing your readership.
- How AI Is Changing Book Sales in 2026 | Thomas Umstattd Jr. of Novel Marketing| Before the Bestseller 202
- 250 Beta Readers, 16,000 Comments: Ryan Levesque’s Book Marketing Strategy | Before the Bestseller 201
- Our Advantage in the Age of AI | Ryan Levesque, Return to Real | Before the Bestseller 200
- 1.6M+ Books Sold: Mike Michalowicz on What Makes Books Keep Selling | Before the Bestseller 199
- From $300K in Debt to The Money Habit with Mike Michalowicz | Before the Bestseller 198
- How Jayson Gaignard Raised $200K on Kickstarter for His Book Launch | Before the Bestseller 197
- The Relationships Behind a Successful Book Launch | Jayson Gaignard, Author of Community Made | Before the Bestseller 196
- How Mark Wolynn Sold 3 Million Copies of It Didn’t Start With You | Before the Bestseller 195
- Can Trauma Be Passed Down Through Generations? | Mark Wolynn, Author of It Didn’t Start With You (3M+ Copies Sold) | Before the Bestseller 194
- Ed Rush’s Top Gun Author Live 2026: How To Build Your Book Marketing Strategy: Sell More, Waste Less | Before the Bestseller 193
- Ed Rush’s Top Gun Author Live 2026: How To Market Your Book: Book Marketing Tools | Before the Bestseller 192
- Ed Rush’s Top Gun Author Live 2026: How To Market Your Book: Random Acts of Marketing (Don’t Work) | Before the Bestseller 191
- Ed Rush’s Top Gun Author Live 2026: How To Market Your Book and Fundamentals of Book Marketing | Before the Bestseller 190
- Scott Hogan: How He Sold 300,000+ Copies of Built From Broken – Word of Mouth, Publishing & Book Marketing | Before the Bestseller 189
- Scott Hogan: Author of Built From Broken – Pain, Recovery & Fitness (300,000+ Copies Sold) | Before the Bestseller 188
- Karen Anderson: Co-Author of The Bezos Letters & Associate Publisher at Morgan James: What Makes a Book Worth Recommending? | Before the Bestseller 187
- Karen Anderson: Co-Author of The Bezos Letters and Associate Publisher at Morgan James: Inside the Publisher’s Brain, Reader Pain Points, and What Kills a Book | Before the Bestseller 186
- Steven Pressfield: Millions of Copies Sold, 35 Screenplays Written and Fiction vs. Nonfiction Book Marketing | Before the Bestseller 185
- Steven Pressfield: The War of Art, The Arcadian, and a Lifetime of Writing Books | Before the Bestseller 184
- Millions of Books Sold: Eric Ries on The Lean Startup, Incorruptible, Book Launches, and Reader-Driven Growth | Before the Bestseller 183
All episodes →
- event planner seeding & odd bidding: 3 secrets, 2 links, 1 quote
- kingsumo and event seeding: 3 secrets, 2 links, 1 quote
- enable your top fans, and a human way to automate: 3 secrets, 2 links, 1 quote
- An eye capturing Amazon rating that invites you to click: 3 secrets, 2 links, 1 quote
- editorial reviews are not dead and permission to stop: 3 secrets, 2 links, 1 quote
- exact pitch that got me on the Duck Tape Marketing podcast: 3 secrets, 2 links, 1 quote
- your easy book marketing win: 3 secrets, 2 links, 1 quote
- all of these tips in one place: 3 secrets, 2 links, 1 quote
- spiderwebbing backwards from editorial reviews: 3 secrets, 2 links, 1 quote
- marketing your book on meta: 3 secrets, 2 links, 1 quote
- getting lucky & the real enemy: 3 secrets, 2 links, 1 quote
- making bestseller lists: 3 secrets, 2 links, 1 quote
- Amazon in 2025: 3 secrets, 2 links, 1 quote
- Daniel Pink accidentally marketed his book: 3 secrets, 2 links, 1 quote
- marketing like a friend setting you up on a date: 3 secrets, 2 links, 1 quote
- what’s working to move copies in 2025: 3 secrets, 2 links, 1 quote
- Amazon ratings & reviews: 3 secrets, 2 links, 1 quote
- luck, mini-goals, spiderwebbing: 3 secrets, 2 links, 1 quote
- First for Goodreads, 3 reasons: 3 secrets, 2 links, 1 quote
- growing on LinkedIn & chatGPT for book marketing: 3 secrets, 2 links, 1 quote
All posts →
- Editorial Reviews for Authors: How to Get Powerful Endorsements That Boost Book Sales
- Goodreads Print Giveaway for Authors: How Physical Copies Build Anticipation, Reviews, and Lasting Visibility
- Goodreads Ebook Giveaway for Authors: How to Generate Early Reviews, Visibility, and Sales Momentum
- How to Get Media Mentions for Your Book: A HARO and Expert Source Guide for Authors
- Podcast Guesting for Authors: 26 Proven Tips to Sell More Books Through Podcast Interviews
- The Complete Guide to Marketing Your Book
All guides →
