This show is for book lovers and creators who want to go behind the scenes with their favorite authors to hear about how they were able to not just write a book but create a movement.
We’re back with a special episode featuring Thomas Umstattd Jr., founder of Author Media and host of the Novel Marketing Podcast. This time, Thomas is sharing something he’s been working on: building his own team of AI agents to help run his business. We talk about how authors can use
We’re excited to welcome back Thomas Umstattd Jr., founder of Author Media, host of the Novel Marketing Podcast, and creator of the Novel Marketing Conference. With more than a decade of experience helping authors market their books, Thomas joins us to talk about how AI is changing publishing, what’s happening
We welcome back Ryan Levesque, author of Ask and Choose, to talk about the book marketing strategies behind his newly released book, Return to Real. After selling hundreds of thousands of copies of Ask, Ryan shares what he’s learned from his previous launches and how he’s applying those lessons to
For our 200th episode of Before the Bestseller, today’s special guest is Ryan Levesque, founder, seven-time Inc. 5000 CEO, and #1 national bestselling author of Return to Real. Ryan has generated more than $100 million in revenue, and his work has been featured in The Wall Street Journal, USA Today,
Mike Michalowicz is back on Before the Bestseller to talk about his latest book, The Money Habit, and what he’s learned from writing more than ten books and selling roughly 1.6 to 1.7 million copies across his titles. This time, we look beyond the launch itself and into what Mike
We welcome back bestselling author and entrepreneur Mike Michalowicz, whose books have tackled nearly every corner of entrepreneurship, from profitability in the bestselling Profit First, to building a business that can run without you in Clockwork, to standing out in a crowded market with Get Different. After building and selling
We’re back with Jayson Gaignard, author of Community Made: The Truth About Success and the Relationships That Created It. Jayson is a veteran entrepreneur known for building communities and bringing entrepreneurs together through his invite-only events, with past guests including Tim Ferriss, Marc Ecko, and Dave Asprey. His work has
Our special guest for today is Jayson Gaignard, a Canadian entrepreneur, author of Community Made: The Truth About Success and the Relationships That Created It, and founder of Mastermind Talks, an invite-only gathering that has brought together people like Tim Ferriss, James Altucher, and Esther Perel. After building a million-dollar
Last episode, we talked with Mark Wolynn about the ideas behind It Didn’t Start With You. This time, we’re talking about what happened after he wrote it and how the book eventually sold more than 3 million copies. Mark takes us back to the beginning, from spending nine years developing
Our very special guest today is a leading expert in the field of inherited family trauma, the director of The Family Constellation Institute, and the creator of The Core Language Approach. He has taught at institutions including the University of Pittsburgh, the Western Psychiatric Institute, The Omega Institute, and the
This final episode of our four-part series from Ed Rush’s Top Gun Author event in Dallas brings everything together. Instead of focusing on another guest interview, I walk through the framework we use at Shelf Life to turn book marketing ideas into an actual plan. The goal is simple: know
Welcome to Part 3 of this special four-part series of Before the Bestseller, recorded live at Ed Rush’s Top Gun Author Live Event 2026. In this session, I’m sharing the real stories behind books that found their audience, from Atomic Habits and Profit First to Rich Dad Poor Dad, Go
Fill out the form below, and you’ll receive your copy shortly.
