Book Marketing Agency & Amazon Ads for Authors
Get the popular weekly 3-2-1 newsletter: 3 book marketing secrets, 2 useful author links and 1 book worth your shelf, packed with the tips top authors use to sell more books.
From the team behind 1,000,000+ books sold
Explore Our Services
Two ways to get more readers
A white-glove team for authors playing at the highest level, or a proven engine that runs your Amazon Ads for you.
Signature
A partnership trusted by the top authors in the world, built for larger ad budgets and a strategy that reaches far beyond Amazon Ads.
- Higher ad spend management
- Listing optimization
- Digital strategy beyond Amazon
- Direct access to our experts
Your Team
Alex Strathdee
Founder and author of Before The Bestseller; consulted on countless NYT and USA Today bestseller campaigns
Laura Russom
Chief Marketing Scientist; former head of Digital Marketing Strategy, Blackstone Publishing
Steve Sarner
SVP of Author Success and former Goodreads executive
BOOKMARK
Software that sets up and optimizes your Amazon Ads for you. Plus a custom dashboard with insights about your readers you've never had before.
Hands-Off Campaign Setup
Campaigns built for you from rules proven across thousands of books
Always-On Optimization
Bids, keywords and budgets tuned continuously, no spreadsheets required
Reader Insights Dashboard
See who's buying your book and what's working, in one place
Meet your team
When you work with ShelfLife, you work directly with the people who have helped some of the world's best-known authors find more readers.
What do authors think about us?
The book on book marketing
Get the most comprehensive guide on book marketing in existence.
Before the Bestseller is your proven path to book sales without wasting time and money, written by ShelfLife founder Alex Strathdee.
Read the first chapters →"This book is your blueprint to becoming a bestselling author from the go-to expert in book launch strategy."
Allan Dib, author of The 1-Page Marketing Plan
Our Author Clients
Just a few of the books we work with
Our Publishing Clients
They are some of the most thorough and thoughtful people I’ve come across in digital advertising, and they treated my book like their own. I do not personally endorse products or services often, but Alex and his team are the only agency I’ve worked with that I can wholeheartedly recommend.”
With Love, Joseph
“If you are interested in more than bragging rights about becoming a published author, follow Strathdee’s advice. The good news is that you can hire someone to market and promote your book for you.
Who knows? Your book might become a bestseller. “
-Srikumar Rao
AS FEATURED ON
Want to Learn More?
We'd Love to Connect
Our latest insights into the world of book marketing.
Check out our latest Before the Bestseller podcast episodes for the most up to date look into the ever-changing world of book marketing.
Ready to sell more books?
Get the popular weekly book marketing 3-2-1 newsletter: 3 secrets, 2 links, and 1 book, packed with the tips, tricks, and advice top authors use right now.