I wanted to ask Perry what the 80/20 was for the marketing of his book, what were the activities that actually sold his books? And that’s why I have the privilege of welcoming Perry Marshall back to the show.
The 80/20 principal (or Pareto Principle as it’s also known by) is the idea that 80% of consequences come from 20% of the causes. This can be applied to the effort you apply to something, or the fact that the top 20% of the population has 80% of the wealth.
Brendan Kane is back on to talk with us about how he leveraged social media to get his book deal and then sell hundreds of thousands of copies of his books.
Odds are you’ve seen at least 1 piece of content, whether on FB, Instagram, LinkedIn, or Tik Tok that this next guest has created. That’s because Brendan Kane and his team have racked up an impressive 60 billion views and 100+ million followers for the content they have worked on.
The Big Leap sells more copies every year and so I wanted to learn from Gay about how to write a book that does just that, along with diving deeper into his author career. In this episode, where we have Gay back on the show, we dive into the author
Last November in particular…I crashed and burned from working 80+ weeks for 6 months straight on getting my business off the ground. A friend of mine, Dave Chesson, recommended to me Gays book a month or so earlier. Working through my burnout, having an employee completely ghost me, and needing to drive
Oh my god you must meet today’s guest, Qat Wanders. She’s one of my all time favorite people, bestselling fiction and non fiction author of over 80 books, 7 figure business owner, and used to work in the circus. Yes, you heard that right. We were introduced a while back
If there’s one thing you should know by now, it’s that everyone we have on here is a master marketer or has one of their team. Joanna is a master marketer so in this episode we go deep into the nuts and bolts of the marketing that’s allowed her to
Joanna Penn and Indie publishing go together like sunshine and solar panels. If you can’t tell, I just made that up. Joanna Penn was early to the indie publishing game and has benefited greatly from the early belief that it was the future. She has over 30 books in multiple
It wouldn’t look too great if a book about marketing didn’t sell well. Luckily that’s not the case here with hundreds of thousands of copies sold and over 5000 reviews on Amazon, Allan Dib wrote a book which continues to sell better and better years after it’s launch. I want
The One Page marketing plan has a global following. The book has over 5,000 reviews on Amazon and is still a bestseller, years on from its launch. Allan Dib makes marketing palatable for the average business owner who has a great product or service but no idea how to get
Daniel Pink is one of the biggest authors we’ve had on this show. I’m incredibly grateful for his willing ness to come on and share his wisdom but one of the great parts of interviewing an author about their book is also to interview them about how they became the
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