In this episode, we have Richard Fenton and Andrea Waltz on the podcast. They are the authors of “Go For No!”–a book that has already sold 500,000 copies to this date and garnered thousands of reviews on Amazon. Richard shares his story on how he came upon the idea for
Email marketing for authors is one thing we haven’t discussed previously on this podcast. This episode is going to change that as we have Matt Treacey–author of Natural Orders and an email marketing expert. With a track record of generating millions of dollars in revenue for small business owners through
In this episode, we have Jotham Stein back on the podcast to discuss further how he was able to write a book that sells itself organically. When Jotham started, he had seeded only a few hundred copies and gone from selling 5 to 10 copies per week to over 50
In this episode, we are speaking with Jotham Stein about his book Negotiate Like a CEO. Jotham Stein is a lawyer by profession and has worked with many entrepreneurs and employees who are ever so passionate and focused on their craft that understanding the risks and contracts that come with
In the previous episode, Leidy Klotz shared with us the concept of his book–Subtract. For this episode, we’re focusing on the successful marketing tactics behind the book’s launch and promotion. To give you an idea, Leidy’s background focuses on teaching and research. He did not have any following on social
For this episode, we interviewed the author of “Subtract”, Leidy Klotz. His book is one that Adam Grant recommends reading. The whole premise of the book talks about how to solve a problem whether it’s related to design to corporate business problems. Our initial approach is to add more things
This is the 2nd episode where we have Doug Evans, author of The Sprout Book. Previously, we discussed the concept of sprouting and its health benefits. Now, we’re going to take a look into what made it so successful to reach the 10th printing using grassroots marketing efforts from sending
Doug Evans is the co-founder of Organic Avenue and the founder of Juicero. He is also the author of “The Sprout Book” which we will cover in depth in this podcast episode. He will be with us for 2 episodes including this one and the next episode wherein he will
Chandler Bolt is the CEO of Self Publishing School and has authored 6 bestselling books. His most recent book is “Published” which we’ll talk further about in this episode. We discussed how aspiring self-published authors can strategize and prepare for their book launch including getting reviews, when to start running
On this episode with Ricardo Fayet, we take a deep dive into book marketing to help amplify and catalyze the success of a book to get more sales from tweaking Amazon’s A+ content, creative ways to market a book using actual billboards, influencer marketing, and many more. Ricardo is the
In this episode, we focus on Bob Lung and his strategy in creating great content consistently on one topic–Fantasy Football–that allowed him to build his network and sell thousands of copies of his book in a year. Bob traces back his steps on how he was able to achieve the
Jon and I first got in touch right before he was about to launch his new book, The Four Foundations of Golf. I remember him telling me about everything he had planned for the launch and how he was finally creating a product of his own. Little did he know
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