Reader, Why did the author break up with Amazon Ads? Too many impressions… not enough commitment. 3 Secrets: 1. Get Amazon to recommend your book for free When I’m reading a book and it references another book, I often don’t skip a beat before buying that one too. It’s honestly the #1 way I discover my next read and I know I’m not alone. Funny thing is, there’s more power to this than meets the eye. Knowing readers are likely to buy additional books recommended in your book, you can use this…

Reader, My launch failed, but on the bright side… my mom bought 47 copies. Huge in the household demographicA relevant joke for today 🙂 3 Secrets: 1. Why your book hasn’t taken off (or has) In its simplest form, these two levers are the only ones you have.If your book hasn’t taken off how you thought it would, it’s the result of one of these two factors:1. How many readers you and your team introduce to your book2. How many other readers those readers tell about your bookThat’s it.#1 is…

Reader, We’re stoked to congratulate our very own Joseph Nguyen on coming in at #3 in ALL hardcover non-fiction sold (400K copies) in 2025. I’ve worked with more agencies than I’d like to admit because most of them are rarely ever able to produce the results they promise. Alex and his team are the first agency out of every single one I’ve worked with that has truly under-promised and over-delivered. Within a few months, they have tripled the results of my previous agencies and what I have…