Great On Their Behalf | AJ Crabill | Before the Bestseller 99


In this episode, we’re thrilled to chat with AJ as we uncover his book,Great on Their Behalf: Why School Boards Fail, How Yours Can Become EffectiveAJ shares his journey from a concerned parent to a seasoned school board member and author. He discusses the crucial lessons he learned about effective governance and how they extend beyond school boards to other types of organizations. AJ highlights key concepts from his book, setting specific, measurable goals that align with desired student outcomes, rather than vague objectives focused on adult inputs, and the concept of “guardrails” to guide decision-making. Whether you’re involved in education or any form of organization, AJ’s insights offer valuable strategies for improving effectiveness and achieving meaningful results.

Alex Strathdee
BeforeTheBestseller | AdvancedAmazonAds

Recent PoDCASTS

looking for a laugh today? & a secondary effect of a high book rank: 3 secrets, 2 links, 1 quote

Reader, If you’re in need of a good laugh, check out this misguided book covers: Thank you to Ed Rush for sharing today’s laugh. You can check out his books here. Okay, now back to 3 takeaways: 3 Secrets1. Starting with zero budget Depending on how long you’ve been a reader, you may have heard me tell the story of 8-million-copies-sold The Cafe on the Edge of the World. well…. I found out last week I’ve been telling the story all wrong! up until now, I though he personally foot the bill to…

LISTEN NOW

speaker seeding books hack: 3 secrets, 2 links, 1 quote

Reader, I am giddy with excitement to nerd out with fellow dreamer-doers this Thursday. Specifically, I’ll be covering:- An absolutely bizarre way top authors think about the first few months of book sales (it goes against basic logic)- 45 specific marketing techniques to get your book in front of real people (with examples)- A mental ‘switch’ every author must flip off in their mind BEFORE they market- 5 steps to go from a scattered and stressful launch to smooth and effective (how to create…

LISTEN NOW

Subscribe for a copy of Before the Bestseller and level up your book marketing today!

Fill out the form below, and you’ll receive your copy shortly.