Over 1 Million+ Books Sold and Proven Grassroots Buzz in Book Marketing with Dr. Catherine Gildiner: Author of Good Morning, Monster and Too Close to the Falls | Before the Bestseller 156


We’re back with Dr. Catherine Gildiner, bestselling author of Good Morning, Monster and Too Close to the Falls. Dr. Cathy’s books have sold over a million copies, landed on the New York Times bestseller list, and translated into 32 languages. After 25 years as a clinical psychologist, she turned her focus fully to writing and has since built a career that blends deep human insight with unforgettable storytelling.

In this episode, Dr. Cathy Gildiner pulls back the curtain on how her books reached readers worldwide. She explains how a 30-second mention from Glennon Doyle on Good Morning America set off a sales wave that never slowed, and why that luck only mattered because she had already spent years creating a grassroots buzz. From her 250 book club appearances to the realities of a publisher’s short publicity window, she shares how to build momentum through your own launch, social media done right, and saying yes to every “dinky” opportunity that puts your book in readers’ hands. You will also hear her take on agents, marketing plans, author websites, and what not to waste money on.

Tune in to hear Dr. Cathy’s unfiltered perspective on what really moves books and how smart, sustained book marketing can turn small sparks into lasting success.

Get a copy of her books here: 

Good Morning, Monster: https://a.co/d/9yy5jfP

Too Close To The Falls: https://a.co/d/3EClnu2

Learn more about Dr. Cathy Gildiner and her work on her website here: www.gildiner.com

More Before the Bestseller: https://getshelflife.com/category/podcast/

Alex Strathdee
BeforeTheBestseller | AdvancedAmazonAds

Recent PoDCASTS

3 secrets, 2 links, 1 book

3 secrets, 2 links, 1 book Reader, There was so much book marketing wisdom in last week’s Before The Bestseller episode with Mike Michalowicz (listen here), it was bound to overflow into this 3-2-1 edition too. Sorry not sorry 🙂 3 | Book marketing secrets 1. Front Loading Front-load the book. Mike estimates that of 1,000 buyers, only about 200 open the book, about 80% of those finish chapter one, and just 10–20% finish the whole thing. So your best ideas belong in the first chapter or two….

LISTEN NOW

1.7 million books sold thanks to Mike’s formula

3 secrets, 2 links, 1 book Reader, Countless publishing industry insiders repeat some variation of this line: “It’s the author’s job to sell the first 10,000–20,000 copies, and it’s the book’s job to sell the next million.” The quicker your reader gets to the end of the book or takes something away, the quicker they’ll recommend it. How do you engineer that? That’s what today is about. 3 | Book marketing secrets 1. Mike Michalowicz’s formula for books that keep selling: SOI × DOI × EOI Most…

LISTEN NOW

Subscribe for a copy of Before the Bestseller and level up your book marketing today!

Fill out the form below, and you’ll receive your copy shortly.