BTB115: Lessons Learned with Brad Stulberg: Marketed 2 Bestselling Books and Over 100,000 Copies Sold

Before the Bestseller


In this episode, we dive into the world of book marketing with Brad Stulberg, bestselling author of Master of Change and The Practice of Groundedness. Brad takes us through his journey from a management consultant to a successful writer, sharing the game-changing marketing strategies that helped him sell over 100,000 copies of his books. Whether you’re just starting out or looking to take your author career to the next level, Brad reveals actionable tips for building a loyal audience, navigating social media, and maintaining momentum long after your book launch.

Brad opens up about the importance of persistence, timing, and shameless self-promotion, while stressing the long-term mindset needed for lasting success. He also shares the “moonshot” strategies that helped him land high-profile media spots—even when his blog had only 100 readers—and how these bold moves led to massive exposure.

Plus, Brad offers powerful advice for authors at every stage: From balancing a day job while building your writing career to maintaining flexibility and staying true to your core values as you grow. If you’re looking to unlock the secrets behind successful book marketing and gain insight into what it really takes to make a lasting impact in the literary world, this episode is a must-listen!

Learn more about his book here:https://a.co/d/amtJYp0

Visit Brad’s website here:www.bradstulberg.com

Alex Strathdee
BeforeTheBestseller | AdvancedAmazonAds

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