Your Book Marketing Team
Your new book marketing team combines years of industry expertise with a passion for author success. From launch strategy to targeted promotions, we work together to ensure your book reaches its full potential.
Meet the people who’ll turn your vision into results.
Alex Strathdee
CEO & Founder
Favorite Book: Hero of The Empire By Candice Millard
Location: San Diego, California
University: Virginia Tech (GO HOKIES)
Experience: Author & Book Lover (Former Software Engineer)
Hobbies: Surfing, Running, Chess, Boxing
Laura Russom
Chief Marketing Scientist
Favorite book: Midnight in the Garden of Good & Evil by John Berendt
Location: Savannah, Georgia
University: Mizzou (University of Missouri)
Experience: Ran all of Paid Media for Blackstone Publishing
Hobbies: Tennis, Pickleball, Cooking, Barbie fashion shows with my daughter
Steve Sarner
Director Of Author Success
Favorite Book: Books for Living by Will Schwalbe
Location: San Francisco, California
University: California State University, Long Beach
Experience: Former Executive at Goodreads (Amazon Company) & Author
Hobbies: Cross-Fit, Travel, Technology and Reading
Tammy Teodoro
Director Of Amazon Advertising
Favorite Book: The Infinite Game by Simon Sinek
Location: Manila, PH
University: Centro Escolar University
Experience: PPC Specialist
Hobbies: Spin-bike, reading, and organizing
Lyn Cruz
Operations Manager
Favorite Book: The Power of Now by Eckhart Tolle
Location: Manila, PH
University: Adamson University
Experience: Leadership Support & Operations Strategist
Hobbies: Travel, Reading, and Problem Solving!
Gunther
Director of Barketing
Favorite book: How to Win pets and influence hoomans
Location: Savannah, Georgia
University: Good Boy University
Experience: Expert ball catcher and marathon runner
Hobbies: Napping, eating treats, emotional support, cuddling
Jill Lua
AI Specialist
Favorite Book: Quiet: The Power of Introverts in a World That Can't Stop Talking by Susan Cain
Location: Cebu, PH
University: Greendale Community College (GO HUMAN BEINGS)
Experience: Global Distribution Systems Expert and WordPress Specialist
Hobbies: Art, board games, video games, napping
Advisory Board
Joseph Nguyen
The author of the international bestseller Don’t Believe Everything You Think, which has inspired millions worldwide. As one of our active authors, he offers valuable insight into what truly connects with readers. Through his experience, Joseph helps shape how we build lasting momentum for authors on Amazon. In addition, he guides our team toward authentic marketing that stays true to every author’s unique voice and purpose.
Ed Rush
Bestselling author, business strategist, and former F-18 fighter pilot. His book The 21 Day Miracle helps entrepreneurs and creators achieve breakthrough results fast. As one of our featured authors, Ed brings sharp strategic thinking and bold creativity to every project. Moreover, his results-driven mindset inspires our team and authors to keep pushing boundaries every day.
Tyler Wagner
The founder of AuthorsUnite.com and PartnerProfits.io, where he’s helped thousands of authors succeed. He has guided writers through publishing, launching, and growing their books into thriving businesses. Additionally, Tyler brings deep experience in partnerships, book marketing, and audience growth. With his entrepreneurial mindset, he helps us create new opportunities for the authors we serve.
Steve Sarner
Longtime publishing and media executive, formerly VP of Marketing at Goodreads. Throughout his career, he has helped readers discover books they love and authors reach new audiences. Furthermore, Steve’s experience in community building and digital partnerships shapes how we approach modern book marketing. His insight helps us stay ahead of trends on Amazon and beyond.