Who I Am
I’m Alex Strathdee, a digital marketing expert with a passion for helping authors succeed. After publishing multiple books and mastering Amazon ads, I founded Shelf Life (formerly Advanced Amazon Ads), a digital marketing agency that has managed 500+ books and $4M+ in ad spend.
My mission? To help authors expand their reach and connect with readers who love their work.
Why Listen to Me?
Bestselling Author and Co-author of:
Podcast Ranked Top 1.5% Globally
Had My Work Distributed in 11 Colleges
That meant that I had over 40,000 copies of my book in the hands of students all over the nation.
Here’s the best part: I didn’t pay a penny to get this amazing outreach.
$4M+ in Managed Ad Spend &
1M+ Books Sold
I know what actually moves books (and what doesn’t).
Let's Connect
Ready to take your book from invisible to unstoppable?
- Check out our article on book marketing to get you started on your journey.
- Pick up a copy of Before the Bestseller to master the art of modern book marketing.
- Listen to the Before the Bestseller Podcast to hear how hundreds of authors navigate writing for a new generation of readers.
- Let us do the work for you; contact us and let’s find a service that works best for you.