In the latest second episode featuring Michael Lennington, the brilliant mind and esteemed author of ‘The 12 Week Year.’ Join us as we dive into a fascinating discussion about the incredible journey of his book, which has garnered immense popularity since its release in 2013. With hundreds of thousands of copies sold, ‘The 12 Week Year’ has stood the test of time, captivating readers with its unique approach to productivity and goal-setting.
Discover the secrets behind the book’s enduring success as we explore how it evolved from a humble self-published manuscript to a global phenomenon. Lennington shares captivating insights into the strategies that have propelled the book to greatness, offering listeners a glimpse into its transformative impact on individuals and teams worldwide.
Tune in to learn more about the inspiring story behind ‘The 12 Week Year’ and how it continues to empower countless individuals to achieve their goals and unlock their full potential.
Check out The 12 Week Year Website here.
Get to know more about the book here.
a HOT take on book pricing: 3 secrets, 2 links, 1 quote
February 18, 2026
Reader, We’ve been invited to a TikTok shop scaling event this Friday at 4pm PST by one of our partners, Acutrack. Our team will be in attendance as we get more requests every day on what an effective TikTok strategy looks like so this is a chance for our own learnings! If you’d like to attend for free as well just let me know by responding here and I’ll add you to the invite.3 Secrets:1. MY hot? take on book pricing After 6 years of watching hundreds of books priced based on the goals of…