3 Secrets
- For the second time in two weeks I interviewed authors who’ve driven hundreds, if not thousands of book sales from a LinkedIn following. Both said the same thing: Every post you do on LinkedIn should be teaching something. Both authors sit down to post and think to themselves, “what’s a recent conversation I’ve had with a client or follower and what did we talk about”.
- Pascal Bornet also attributes a lot of his success on LinkedIn to writing LinkedIn articles. When he was just starting out, he wrote a few LinkedIn articles which he finds gains more eyeballs than regular posts. I’ll be trying this out in November as well and will report back on how it goes.
- For this one I wanted to get you thinking about how you get chatGPT to be your book marketing intern. These are literally the questions I’ve asked chatGPT recently.
- If I give you a link to a podcast can you transcribe it for me?I have a book about the vietnam war that I want to market – what are some types of instagram accounts that I could reach out to where the followers are readers of that type of book“Write a job description for someone to manage facebook ads for books and authors”What’s something smart to say on Linkedin today that will get tons of likes?What’s a good specific immediately implementable tactic for marketing your nonfiction bookI need you to pretend to be a certain type of book reader and I’m going to ask you questions to learn more about youWhat are some great team bonding activitiesWhat are a list of all the top business publicationsTake this blog and turn it into 10 smaller bits I can put out on social mediaWhat is the science on time blocking?What are some of the top podcasts in book marketing?Plan a 3 day trip to Idyllwild-Pine cove CA (Okay that last one definitely wasn’t on topic but I do love using chatGPT as a starting point when planning trips)
2 Links
- Pascal Bornet came on the Before The Bestseller podcast where he talks about how he grew his following to 1 Million + followers. Listen here.
- Pascals LinkedIn posts to help you get an ideas for your own content.
1 Quote
“Not all marketing people are writers, but all writers must learn to be marketers.”
– Joanne Kraft
