Bestseller formula and continuing success with Michael Drew – Marketing Expert, Promotion Specialist, Author, Speaker and Coach | Before the Bestseller 91

Before the Bestseller


In today’s episode we welcome back Michael Drew a close friend of mine and a significantly towering figure in the realm of publishing, with a rich background having worked in different roles in traditional publishing, including Bard Press. Michael has has been instrumental and helped many famous authors launch successful books, such as T. Harv Ecker and Marshall Goldsmith. His expertise far exceeds mine and many other sources I consult for information.

We explore the intricate landscape of book launches, shedding light on the strategies required to appear on lists like The New York Times. We delve into exploring the importance of tailoring your writing to resonate with a middle school audience, uncovering treasures of wisdom in the domain of non-fiction. We also discuss the real goals and genuine objectives of book launches and how your marketing efforts should be shaped by them. Realizing how these aspects of the publishing world are related to one another helps you on your way to success.

Each moment spent conversing with Michael is a treasure, especially in today’s episode, which turned out to be one of our deeper discussions. Initially intended as two separate conversations, our engagement seamlessly flowed, with minimal opportunity for interruption, and the depth of information provided is undoubtedly invaluable.It is with utmost pleasure that we welcome Michael Drew back to the show, continuing our insightful journey together.

Check out Michael Drew’s website here: 
https://promoteabook.com/

Alex Strathdee
BeforeTheBestseller | AdvancedAmazonAds

Recent PoDCASTS

a HOT take on book pricing: 3 secrets, 2 links, 1 quote

Reader, We’ve been invited to a TikTok shop scaling event this Friday at 4pm PST by one of our partners, Acutrack. Our team will be in attendance as we get more requests every day on what an effective TikTok strategy looks like so this is a chance for our own learnings! If you’d like to attend for free as well just let me know by responding here and I’ll add you to the invite.3 Secrets:1. MY hot? take on book pricing After 6 years of watching hundreds of books priced based on the goals of…

LISTEN NOW

sneaky review idea & list of seeding events: 3 secrets, 2 links, 1 quote

Reader, I tried writing a book about procrastination… …but I’m waiting for the right time to launch it. 3 Secrets:1. What’s on your mind & what was useful here? Two essential questions to add to your daily team meetings. I thought this was a book marketing newsletter? I promise it is! Professional authors have teams. Don’t have one yet? Hire a virtual assistant on a platform like onlinejobs.ph just to start getting experience. Starting is the hardest part of growing a team, and most authors…

LISTEN NOW

Subscribe for a copy of Before the Bestseller and level up your book marketing today!

Fill out the form below, and you’ll receive your copy shortly.