Sourdough Success: Elaine Boddy’s Path from Food Blogger to Published Author—Mastering Sourdough, Navigating the Editing Process, and Authentic Community Engagement | Before the Bestseller 103


Today we welcome Elaine Boddy, a UK-based author renowned for her expertise in sourdough baking, having authored three books: Whole Grain Sourdough at HomeThe Sourdough Whisperer, and Easy Everyday Sourdough Bread Baking. With her fourth book, The Sourdough Bible, coming out in late 2024, Elaine is on a mission to make sourdough baking simpler and more accessible for everyone.

Her journey began in 2013 with a food blog, sharing her passion for Middle Eastern dishes and her baking adventures. Her passion for baking led her to develop a personal method that makes sourdough more accessible and less intimidating for home bakers. Elaine encourages aspiring bakers to maintain a journal of their experiments, which helps them refine their techniques and learn from their experiences.

Elaine’s approach shows that really connecting with your readers and staying true to your own style can make a book launch successful and keep your writing career going strong. We also explore the editing process, the role of authentic visuals in her books, and how she balances staying true to her voice while being open to editorial feedback. Plus, we chat about the importance of setting boundaries in life while still being accessible to her fans. Tune in for valuable insights on baking, writing, and building a meaningful connection with your audience!

You can learn more about her books here.
Website: 
foodbodsourdough.com

You can also head over to Elaine’s other social media pages below:
Instagram: 
https://www.instagram.com/elaine_foodbod
Facebook: 
https://www.facebook.com/elaine.boddy.3
YouTube: 
https://www.youtube.com/c/foodbodSourdough
TikTok:
https://www.tiktok.com/@elainefoodbod

Alex Strathdee
BeforeTheBestseller | AdvancedAmazonAds

Recent PoDCASTS

3 secrets, 2 links, 1 book

Reader, I guess those communal library boxes where people can pick up or leave a book do work… no idea how it got there other than as the result of getting almost 5,000 copies into the wild. “stumbled upon this at a park in Ohio…drop box” 3 Secrets1. Goodreads Giveaways continue to be one of the cheapest ways to seed copies right now to real people. Like clockwork, we’ve been running a standard ebook giveaway every 2 weeks – 200 free ebooks given away every month. At first, I was…

LISTEN NOW

3 secrets, 2 links, 1 book

Reader, each year I might be lucky enough to have a top 10 life moment… this past week included at least 3 of the top 10 moments of my entire life. That’s because last week our Chief Marketing Scientist, Laura Russom, and I traveled to Franklin, TN to present about Amazon Ads to many of our lifelong heroes. The requirement to be in that room is to have sold over a million copies of your books. We’re pretty happy just to be at around 4,000 for Before The Bestseller. That said, we HAVE sold…

LISTEN NOW

Subscribe for a copy of Before the Bestseller and level up your book marketing today!

Fill out the form below, and you’ll receive your copy shortly.